Affiliate marketing can be one of the simplest ways to make money online. If this is true why are so many affiliate marketers unsuccessful? Before you look into any marketing niche take a look at the current trend and whether it is a viable business with a desired product. People change their buying habits and their needs change frequently. Examine these trends to understand which niche to get involved in.Consumers frequently change their behavior and buying patterns. As an example take a look at digital cameras. The types of digital cameras which were successfully being sold last year may not be selling this year since the technologies have changed as well as consumer needs. People who purchased digital cameras last year might be looking for upgrades to their cameras rather than purchasing an entirely new camera.In affiliate marketing it is important to understand these types of trends and adjust your offerings and services. Instead of providing and promoting new digital cameras perhaps it would be more profitable to promote camera accessories and upgrades to the camera sold the year before. Once of the best ways to understand and keep abreast of these changing trends is to read blogs and browse forums which discuss these types of consumer habits. This will give you an advantage when determining which new product you intent to promote.It is vital to build your list of prospective customers in order to appropriately market your products. This is something that is necessary in affiliate marketing. There are many online spectators or browsers who are constantly looking for a good reason to buy your products or services. It is only when you have created your prospect list that you can speak directly to them. You can reach out to them directly and make them feel confident when doing business with you, building that trust factor. Building your own list is simple.Affiliate marketing is growing in popularity. In order to maintain your niche market you need to understand and get to know your customers. The better you know your customers, the more money you can make. The fastest way to get to know your customers is to perform surveys. Most people like rewards so offer incentives for taking the surveys. This will bring more people into your business model. You can give away anything from ebooks or videos to your list members as long as they perform the surveys. The survey will excite your customers with incentives and help them purchase your offerings.Attempting to make money with affiliate marketing can be tough. This is especially true if you are a new affiliate marketer. It is best to work with an experienced marketer with an established name to help you understand the business. Of course these successful affiliate marketers have their own business to run so you need to give them a unique reason why they would want to work with you. Once this partnership has been established you are on your way to becoming a successful affiliate marketer with your own product offerings.